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Innovative 360° Marketing Solutions that Drive Your Brand Forward

I offer Creative Direction, Marketing Strategy & bilingual Copywriting that help you master any brand challenge – from digital activations to local campaigns to global GTM launches.

Best of Films for TV, Online & SoMe

I proved my strategic thinking and creative skills by writing hundreds of film ideas over my 20+ year career.
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I guided dozens of my scripts through production – from €20k Social Media influencer content to €300k global image campaigns, e.g. for Vodafone, Sky, Nissan & Pokemon GO.

Go-To-Market for Gaming Startup

New, unknown Berlin gaming startup needed a full 360° go-to-market strategy for DACH.
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I created their USP, PR assets, pitch deck, website IA & copy. 
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My strategy led to sold-out events, brand deals & festival contracts within weeks.

Go-To-Market for Fin-Tech Startup

Global GTM for Commerzbank's new fintech startup 360X.
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I interviewed founders, wrote project brief, devised smart USP to utilise Commerzbank's brand heritage, created website IA, wrote all copy & managed smooth rollout into 4 tokenized asset markets.
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Successful launch within 2 weeks that exceeded client expectations.

Go-To-Market for E-Scooters

How to launch in 3 DACH markets. 
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I created dozens of OOH assets with regional insights for many DACH cities that spoke to their locals' mindset, e.g. Berlin, Hamburg, Munich & more.
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Campaign drove adoption, launch Lime successfully & generated media hits in DACH newspapers & blogs.

Go-To-Market for Bike Startup

How to launch e-bike startup. In 3 weeks, I interviewed all 4 founders, analysed global markets, identified opportunities, created strategy, USP, PR, Kickstarter, website IA & copy – and orchestrated 360° rollout. After 6 months, successful GTM in 13 countries incl. USA & Germany, 401% Kickstarter funding, 250+ international PR hits, 50+ B2B requests, secured 8 deals & raised €9 million funding. After 2 years, COBI was acquired by BOSCH & integrated into their e-bike line – with all founders & staff retained.

Best of Ads & Promos

Companies need promos to solve business challenges, e.g. changing customer preferences, attracting new audiences, etc. I used strategic thinking & creative skills to solve pain points for e.g. Wrigley's, Snickers, Sky, VW, BMW, Vodafone, Beats & IKEA.
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My smart, goal-oriented & outside-the-box thinking enabled me to create thousands of marketing assets in my 20+ year career. Solving business challenges on up to € 120 million budgets & winning 24 creative awards.
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