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The Top 20 most awarded Campaigns in the World in 2021, 2022 & 2023.




Challenge


I was curious about what were the most creative campaigns of the last 3 years.




Idea


I used MS Bing to search the web's last 3 years and summarise the top 20 most awarded ideas and campaigns for me – in seconds.




I engineered this LLM prompt


Make a list of the top 20 most awarded advertising campaigns from 2021, 2022 and 2023.


Sort it by most accumulated awards to least.


Format your output like this:


<<Name of campaign>>

<<Tagline of campaign>>

<<Advertising agency that created it>> <<Name of brand campaign is for>>

<<All awards with amount, separated by commas, in one sentence>>




The output I received from MS Bing


Here is a list of the top 20 most awarded advertising campaigns from 2021, 2022, and 2023, sorted by the number of awards they received:


• You Love Me The most powerful love is the one that challenges you to be better. Translation for Beats by Dre Grand Prix at Cannes Lions, D&AD Black Pencil, One Show Best of Show, Clio Awards Grand Clio, ADC Black Cube, and 32 more awards.


• The Moldy Whopper The beauty of no artificial preservatives. Ingo Stockholm, David Miami and Publicis Bucharest for Burger King Grand Prix at Cannes Lions, D&AD Black Pencil, One Show Best of Show, Clio Awards Grand Clio, ADC Black Cube, and 28 more awards.


#WombStories Every woman has a story. And every story deserves to be heard. AMV BBDO for Essity Grand Prix at Cannes Lions, D&AD Black Pencil, One Show Best of Discipline, Clio Awards Grand Clio, ADC Gold Cube, and 25 more awards.


• Swipe Night An interactive adventure where your choices can lead to matches. 72andSunny Los Angeles for Tinder Grand Prix at Cannes Lions, D&AD Yellow Pencil, One Show Gold Pencil, Clio Awards Gold Clio, ADC Silver Cube, and 21 more awards.


• Courage is Beautiful A tribute to the frontline workers who face the pandemic every day. Ogilvy Toronto for Dove D&AD Yellow Pencil, One Show Gold Pencil, Clio Awards Gold Clio, ADC Gold Cube, and 18 more awards.


• Superb Owl A clever way to avoid trademark infringement and get attention during the big game. Wieden+Kennedy Portland for Reddit D&AD Yellow Pencil, One Show Gold Pencil, Clio Awards Gold Clio, ADC Silver Cube, and 15 more awards.


• The Uncensored Library A digital library that gives access to censored information through Minecraft. DDB Germany for Reporters Without Borders D&AD Yellow Pencil, One Show Gold Pencil, Clio Awards Gold Clio, ADC Silver Cube, and 14 more awards.


• The Connected Island A social experiment that connects an isolated island with the rest of the world through technology. BBDO Dublin for Three Ireland D&AD Yellow Pencil, One Show Gold Pencil, Clio Awards Gold Clio, ADC Bronze Cube, and 12 more awards.


• The World’s Most Reported Trailer A movie trailer that exposes the harsh reality of online abuse. FCB Inferno for The Cybersmile Foundation D&AD Yellow Pencil, One Show Gold Pencil, Clio Awards Silver Clio, ADC Merit Award, and 11 more awards.


• True Name A credit card that allows transgender and non-binary people to use their chosen name. McCann New York for Mastercard D&AD Yellow Pencil, One Show Gold Pencil, Clio Awards Silver Clio, ADC Merit Award, and 10 more awards.


• Not A Gun A campaign that raises awareness about the fatal consequences of racial bias in policing. Goodby Silverstein & Partners for Courageous Conversation D&AD Graphite Pencil, One Show Gold Pencil, Clio Awards Silver Clio, ADC Merit Award, and 9 more awards.


• The Bread Exam A simple way to teach women how to check their breasts for signs of cancer. McCann Paris for Association de Lutte Contre le Cancer du Sein (ALCCS) D&AD Graphite Pencil, One Show Gold Pencil, Clio Awards Bronze Clio, ADC Merit Award, and 8 more awards.


• The Punishing Signal A smart traffic signal that increases the waiting time for honking drivers. FCB India for Mumbai Police D&AD Graphite Pencil, One Show Silver Pencil, Clio Awards Bronze Clio, ADC Merit Award, and 7 more awards.


• Contract for Change A contract that supports farmers who want to switch to organic farming. Forsman & Bodenfors New York for Michelob Ultra Pure Gold D&AD Graphite Pencil, One Show Silver Pencil, Clio Awards Bronze Clio, ADC Merit Award, and 6 more awards.


• I Am Not A Virus A movement that fights against racism and discrimination towards Asian communities during the pandemic. Serviceplan France for La Maison des Journalistes (MDJ) D&AD Graphite Pencil, One Show Silver Pencil, Clio Awards Bronze Clio, ADC Merit Award, and 5 more awards.


• The Tampon Book A book that contains tampons and educates people about the unfair tax on feminine hygiene products. Scholz & Friends Berlin for The Female Company D&AD Wood Pencil, One Show Silver Pencil, Clio Awards Bronze Clio, ADC Merit Award, and 4 more awards.


• The 8-Bit Journo A retro video game that tells the stories of brave journalists who risk their lives to report the truth. Dentsu Webchutney Mumbai for Vice Media D&AD Wood Pencil, One Show Silver Pencil, Clio Awards Bronze Clio, ADC Merit Award, and 3 more awards.


• The Missing Page A page that reveals the hidden history of Black people in Britain. AMV BBDO for Penguin Books D&AD Wood Pencil, One Show Silver Pencil, Clio Awards Bronze Clio, ADC Merit Award, and 2 more awards.


• The Sound of Silence A silent track that raises funds and awareness for tinnitus sufferers. Rothco, part of Accenture Interactive Dublin for Songs of Silence D&AD Wood Pencil, One Show Silver Pencil, Clio Awards Bronze Clio, ADC Merit Award, and 1 more award.


• The Pause A campaign that encourages people to take a moment of silence before they speak or act online. BBH Singapore for Coalition of Hope D&AD Wood Pencil, One Show Silver Pencil, Clio Awards Bronze Clio, ADC Merit Award.

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